DE/EN
In their words
A US-based AI SaaS company with a proven product had failed to penetrate the German enterprise market for 12 months. Misaligned ICP targeting, an absent business case and US-centric messaging blocked all progress. Following Cultural GTM repositioning, Compliance-by-Design integration and a new sales playbook for the agency Mittelstand, the first deal closed within 90 days.
90
Days to Deal
3 x
Higher Win Rate
0 €
Compliance Risk
A US-based digital accessibility platform sought to enter the German market with no local presence, no DACH-specific messaging and no partner infrastructure. Through a structured GTM diagnosis, Mittelstand-focused value framing and the development of an initial partner ecosystem, a qualified pipeline of 5 enterprise opportunities was established within 6 months.
5
Enterprise Opps
6
Months
2
Partners Won
All case studies are anonymised. Details available on request.